Friday, March 27, 2009

Live Strong!!

We had a discussion in class, and many people were bagging on the live strong bracelets. and the funny thing is that about ten people in class held up their rists with bracelets on!! I think that that is a huge marketing technique! whoever decided to come up with those is a genious! It started with Lance Armstrong and since then many companies have used them in Public Relations movements because they were such a success. And now there are many many companies that are using them to help them promote and create an image. When you find great ways, like the live strong bracelets, to advertise and create yourself a good strong name, you have got to run with it. I think that many companies have been able to make themselves successful and get attention by these bracelets. For example, the diabetis foundation had a huge walk for diabetis over the summer and they were giving out blue diabetis bracelets. It is really a great move, because they are not just for women, i think that maybe even more men wear them than woman. It is something that can be used by both!
I hope that in my future of PR that i can come up with unique ideas like this one and be able to help my company create a name and become really well known because of it! The PR professionals behind this are really amazing for each one of these organizations, and we see that with our own eyes just by looking at all the students just in our class that wear them! I think that as PR professionals we need to notice things like these and learn to use them and come up with our own ideas, afterall it is what most of us in this class are here to learn how to do.

Friday, March 13, 2009


I am very amazed about all the logos that are out there. The activity that we did in class, really opened my eyes. We have a logo for everything and they compete one with another. From Ford to Chevy, to Nike and addidas, to you name it! If you support a certain logo, it almost tells something about what kind of person that you are. I see people that where logos and i do judge, if you can do that with out judging, that is pretty good. Like if i see a BYU shirt i will probably judge that person. (Go Utes!!) or for example, there is a jeep in the parking lot that is hot pink and says barbie on it... now i have never met this person, or even seen them, but i have already judged them for this logo that they have put on the side of her jeep. (besides that fact that she still has red doors b/c she must have gotten it painted in the summer and the doors were off, so she has a hot pink jeep with red doors:))
Coming from the PR side of things, it is great to have a very well known, well recognized logo. If it is that way, in a good way of course, that person did their job. Many of us are going into this field and will be doing this stuff in the future to help make a name for a company and get them more sales and a better name. The bottom line is, Logos sell products.

Friday, March 6, 2009

I am not sure if everyone will agree with me on this post, but thats ok, it will give poeple something to whine about. In class we had a pretty big discussion about how people that look like they have a decent from the Iraq or Iran part of the world, are always used by the media as terrorists. First of all, has everyone forgotten what happened on September 11?? I can tell you exactly where i was and what i was doing when those planes hit our country and killed thousands of our citizens... I know it is probably not right for us to portray all of them as terroists in the media, But heay, i could care less.... You dont bomb our country and not get a bad rap for it. They honestly put themselves in their own position. Before September 11 we probably wouldn't even had considered them as terrorists, not nearly to the extent that we do today. As well, a lot of it has to do with their religion. They think that they are doing something good in the eyes of God, but many of them have been completely brainwashed. I know that it shouldn't be that a few bad ones ruin the rest, but in this case, i think it has to be that way! I would love to hear what the rest of the class thinks about this topic. I have very strong feelings for it and would just like to know where everyone else stands.

One true thing of the media is that if someone screws up, then it is usually bad news for everyone of that race or origin. In this case, i dont feel bad at all that they are put in that same position.